Typography

I searched up many different magazine mastheads and found that the most common type of font used is San-Serif in bold with the colours black and white. The font used by magazine editors are specifically used in order to show what the magazine is about and who it’s for.

Vibe, Q Magazine, Wave, Movement and NME all use block capitals in bold in order to stand out to the target audience so they can find the magazine with ease among several others in stalls within stores. Also, the one other colour that is used in the mastheads is red which stands out on the black it is surrounded by. In addition to his, red is a punchy colour and really stands out on a black backdrop.

Rolling Stone uses an Italic font which indicates that the magazine is aimed at a more mature audience because adults are more for the content rather than the cover being colourful and attractive which is the total opposite for teenagers who look for attractive colours and then read the content. Furthermore, Rolling Stones has used a retro red which may indicate that it is aimed at an older audience as it looks more pixelated and old.

Below is the mood board I created using the different mastheads I found on Google:

These examples are just a few methods used by magazine editors in order to present the gender or age group the magazine is for. Analysing these mastheads has allowed me to understand how an editor manipulates fonts in order to portray a certain genre for music.